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4 Things You Must Do Before Meeting A Potential Investor

If you have a great business idea and you want to start your own company, you’re going to need some money. Although you might have some savings to put in, it’s unlikely that you will be able to afford all of the overhead involved with running a business until it starts to turn a profit, which is why you need to find some investors. 

There are a lot of new ways to fund businesses these days, like crowdfunding or peer to peer lending, but the traditional routes are still best for most people. Finding a small business loan or a private investor that wants to back the business is the most effective way to fund your new venture, but it can be tough to secure the money that you need. Investors won’t just hand their money out to anybody that asks, so it’s important that you are convincing.

Preparation is key when approaching investors or lenders but many new business owners rush into it without taking the necessary steps beforehand, so they fail to secure an investment. If you plan to meet with investors to fund your business, make sure that you do these things first. 

Sort Out Your Credit Score 

Your credit score is an indication of how responsible you are with money, which also gives some insight into how you may perform as a business owner. Whenever you approach investors or apply for small business loans, they will always check your credit score right away. If you have a poor credit score, that suggests that you are not great at handling your own finances, so why would an investor trust you with theirs?

Before you start asking people for money, you should make sure that all of your debts are paid off and spend some time fixing your credit score. This does mean that you may have to put your business plans on hold for a while, but it’s worth it because you will find it so much easier to secure the funding that you need. 

Get Your Team Together 

Before they part with their money, investors want to know exactly who will be running this business and who will be responsible for their investment. Although a good business idea is important, the right team is often one of the things that makes a business attractive to investors. You need to find people that are as serious about the business as you because if the investors don’t think that you are dedicated, they won’t part with their money. Experience is also very important so, even though you might want to bring some friends on board, only do so if they are actually going to be an asset to the business. If they don’t have any experience whatsoever, this suggests to investors that you are not taking this seriously. 

Write A Detailed Business Plan 

You can’t sell your business on the strength of an idea alone because even the best ideas will fail if the business is not managed properly. Investors want to know exactly how and when you plan to return their investment to them, which means that you need to write a detailed business plan.

At the beginning of your pitch, you can show off the product and convince the investors that it has potential. But after that, they will want to talk about the numbers and it’s vital that you know them inside out. You need clear projections for the business, with details about how you plan to market the product and increase sales. If you are vague in your business plan and you can’t be specific about things, that’s a bad sign to investors. They will definitely be put off if you are unable to answer questions about how you plan to handle your finances, so make sure that you are prepared. 

Research The Investors 

When choosing investors, you don’t just want to go for the people with the most money, you should also consider their background. Some investors will just hand over the money and have no further involvement with the business until it is time to recoup their investment. However, some investors will be more hands-on and they will offer their knowledge and experience to help you get the business off the ground. You need to decide what kind of relationship you want with your investors and if you want them to be hands-on, you need to do your research and find people with good experience in your industry. 

If you don’t make these preparations before you meet with investors, you will find it very difficult to convince them to invest in your business.