"Find something you are passionate about sharing and go for it" with Debbie Gottlieb
/Debbie Gottlieb is a Licensed Psychotherapist and Board Certified Holistic Health Practitioner with over 13 years of experience in the field of therapy, and what she calls “life support.”
She knows pain, she knows the struggle and she has seen so many variations of people seeking freedom, joy, and a new sense of self. Gottlieb has helped hundreds of people, particularly women, reconnect to their innate strength and wisdom as well as to re-learn how to follow their soul’s calling.
In her journey as a psychotherapist, she discovered her way back to her own soul. Gottlieb began teaching this to her clients with outstanding results and has since developed the Master Your Mind Program to help others find their way back to their souls, too. She found that helping people to return to their true selves was the best way to cultivate the joy and freedom from pain and suffering that we all seek. She developed the Master Your Mind Program to help clients stop their overthinking, ruminating, doubtful minds and help them step into their authentic, powerful, and wise selves. Through Gottlieb’s simple, yet effective, 4-step process in a small group over an 8-week period, the Mindbrand Method, clients will find the keys to their own sense of freedom and joy to apply on the spot in any difficult situation.
Can you tell our readers about your background?
I started my career on Wall Street. Then I traveled overseas while studying experiential psychology and decided I wanted to spend my life helping others. I moved to Florida and became a foster mom for six girls ages 8 to16. This led me to go back to school and become a licensed Psychotherapist in Florida. I have been working with people for over 13 years and working on myself as well. During that time, I realized the limitations of psychology and the techniques utilized and therefore created my own method to help myself and my clients over the past few years.
What inspired you to start your business?
Myself actually. I was at a point in my life where I was struggling and I was using all the techniques I knew, which are a lot. Although I was feeling better, that unhappy feeling would always come back. I thought to myself, there must be a better way. I didn’t come to this life to cope, process and work through one situation just until the next one arises. I didn't want to have to push through life, force myself to do things I hated and have to remember my self help to-do list. So, I came up with some practices that started working for me. I then taught it to my clients, saw results and therefore was inspired to start my online program to share it with the world.
Where is your business based?
Ft. Lauderdale, Fl.
How did you start your business? What were the first steps you took?
I started by taking a lot of notes on my practice, theories, and philosophy. I then compiled it all together and created an online course. Now, this program was very specifically designed, it is meant to take you on a journey. I created videos that speak more to the deeper part of you; your soul. There are also live calls where I go over all the material, help each participant learn how to apply it in their lives, and answer any questions.
What has been the most effective way of raising awareness for your business?
Word of mouth/referrals.
What have been your biggest challenges and how did you overcome them?
Creating the videos for my course. Finding someone to understand the feel that I wanted people to have was difficult. They wanted to structure it as a regular program, but my vision was to create a journey for people. I overcame it by doing it myself. Really diving in and spending hours figuring out how to make it the way I knew it would provide the best results.
How do you stay focused?
This is my passion so for the most part I am focused. When I don’t feel focused I don’t push it, I take a break, do something else I love, and get back to it when I have more energy for it.
How do you differentiate your business from the competition?
My business does not provide a number of to-dos like meditating, journaling or exercising to help you process, analyze and figure out things before or after a situation. It is a step-by-step process that you can implement during a situation to know what step to take next. It also doesn’t add any more time in your day in terms of self-help things to do. In addition, it creates subtle changes inside that result in you responding differently to situations that would have previously gotten you upset without having to even think about it or try. It just becomes your new way of being.
What has been your most effective marketing strategy to grow your business?
Cultivating relationships with my current clients and giving the best service. I receive referrals from this and many have continued on to my membership platform.
What's your best piece of advice for aspiring and new entrepreneurs?
Find something you are passionate about sharing and go for it. Don’t let obstacles stop you. I had quite a few and I just kept my eye on what I was creating and took it step by step. The second piece of advice is to take it one step at a time; don’t rush to the finish line, you will get there.
What's your favorite app, blog, and book? Why?
App: IG, I love the creativity of this app.
Blog: I don’t read blogs.
Book: Les Miserables. It is a story of someone who transformed himself.
What's your favorite business tool or resource? Why?
Canva for IG posts, stories and workbooks.
Who is your business role model? Why?
Gabby Bernstein. She knew she had something to share with the world, she went for it and she keeps going for it.
How do you balance work and life?
I listen to my body. I know when I have done enough and when I need to push more. I make sure to have alone time, friend and family time, and fun time.
What’s your favorite way to decompress?
Going to the beach, dancing, sitting outside just watching the sky, going out to eat, going for a walk in a park, and/or leisurely enjoying my coffee out in my Florida room.
What do you have planned for the next six months?
I plan to keep growing my reach on social media in particular.
How can our readers connect with you?
http://www.mindbrandmethod.com or ig@mindbrandmethod.